Built in London. Shaped by culture, commerce, and creativity.
Hōfu began in a small office in Angel, with big questions and a clear sense of ambition. Our journey spans over 20 years of experience in various industries, cultures, and scales. Today, Hōfu is led by three people, the visible faces of the studio, supported by a wider creative network shaped around the needs of each project.
Over the years, we have worked with global FMCG brands such as Unilever and Flora Food Group, collaborated with cultural institutions like Tate Modern, and created couture album artwork for internationally renowned pianist Kristian Bezuidenhout. Our background also includes award winning work across the health and technology sectors.
This range is not accidental. It reflects how we think and work, commercially, culturally, and creatively, all at once.
Meet with our team member
A small core team leads the studio, supported by trusted collaborators selected for each project.
Lucas
BRAND DIRECTOR • FOUNDER
Zizi
BUSINESS DIRECTOR
Lucas
CREATIVE LEAD
Puki
SPIRIT ANIMAL
Design doesn’t happen in silence. This is a small glimpse into the atmosphere of our studio — the tracks that shape our focus, energy, and creative rhythm each month. We’ll share a new playlist every month. Feel free to tune in.
How we works?
Work seamlessly with a creative team built to match your pace and exceed your expectations.
We start by listening. We take the time to understand your business, goals, challenges, timelines, and constraints. This is where we align on what success looks like and define the strategic direction before any design work begins.
With a clear strategy in place, we translate insight into identity, experience, and execution. We design, test, refine, and shape the work collaboratively, keeping you closely involved while we focus on delivering considered, high-quality outcomes.
Once the work goes live, we support a confident rollout and ensure everything works as intended across touchpoints. Where needed, we continue to refine, scale, and adapt, helping your brand evolve as your business grows.